Jul 10, 2020
It was two years in the making, but now Thatchers Zero, the Somerset cider maker’s first alcohol-free cider, has been named Best No and Low Cider in the UK by industry magazine Imbibe.
Thatchers Zero was unveiled in January 2020 after a long development journey, and only when the cider maker was 100% happy with the cider’s taste, depth and appearance. By using a unique production process, Thatchers has been able to create an alcohol-free cider that doesn’t compromise on quality – and offers the premium experience people are looking for when enjoying a Thatchers cider.
Thatchers Zero is full of appley aromas and crisp refreshment. With a beautifully bright, golden appearance, crisp, medium dry taste, and fruity aroma, it is crafted using a selection of Thatchers favourite bittersweet apple varieties, creating a 0.0% cider with body, smoothness and character.
The Imbibe No and Low Taste Awards were launched to reflect the quality and range of products in what has become a significant sector of the drinks industry in recent times – one that has grown during lockdown and is predicted to continue to grow in the years to come.
Like all other ciders in its range, Thatchers Zero is gluten free and is suitable for vegetarians and vegans.
Thatchers Zero is available in high street retailers including Sainsbury’s and Co-Op, RRP £1.85. It is also available from specialist retailers including Dry Drinker and Wise Bartender, and from Thatchers www.thatcherscider.co.uk
Jan 9, 2020
Thatchers Cider has introduced Zero, its first alcohol-free* cider.
Thatchers Zero has all the appley aromas and crisp refreshment expected from the master cidermakers at Myrtle Farm. With a beautifully bright, golden appearance, crisp, medium dry taste, and fruity aroma, this is a cider that at 0.0%, will appeal to those looking to moderate their alcohol consumption.
Crafted using a selection of Thatchers favourite bittersweet apple varieties, the blend of traditional and modern apples creates an alcohol-free cider with body, smoothness and character. Thatchers cidermakers have developed their own unique process to create Thatchers Zero.
“We’ve taken a lot of time and care in the production of Zero,” says Martin Thatcher, managing director and fourth generation cidermaker. “Created to be full of taste from the start, this is a no-alcohol cider that meets the growing consumer expectation for moderation, but just as importantly offers great character and is something special and enjoyable to drink. It offers the premium experience people are looking for when choosing an alcohol-free alternative.”
Yvonne Flannery, Head of Brands at Thatchers adds, “Gone are the days when drinkers will compromise on quality. As an increasing number of people are looking to moderate their alcohol intake as part of a mindful lifestyle, consumers can now opt for Thatchers Zero and not feel they’re missing out on a really enjoyable glass of cider.”
Like all other ciders in its range, Thatchers Zero is gluten free and is suitable for vegetarians and vegans.
Thatchers is committed to sustainability. The Somerset cidermaker is greatly reducing the plastic in its packaging, it is minimising waste throughout the business, and is creating its own energy at Myrtle Farm.
Thatchers Zero has an RRP for 500ml of £1.80.
It is currently available in Thatchers Cider Shop in Sandford, in the Railway Inn, Sandford, and online at www.thatcherscider.co.uk
*Thatchers Zero is no more than 0.05% abv.
